Seth Godin raised a wonderful question recently about how we determine value. The context he was framing it in was in regard to business. How does Netflix, Godin asked, determine value when it attempts to discern the value of a single show or one customer when the measurement is the number of streams? It used to be one movie ticket per customer, but now a customer might watch three hours a night and remain a customer, or eight hours on the weekend, or one hour a month.
What Godin”s question made me contemplate is we often think of value as what something is worth to us. Is the cost of Netflix worth it, we might ask, and then we measure the amount of time we stream in relation to what we pay.
Which made me consider how do I measure value?
Do I measure it by the amount of time I designate to an event or endeavor? Do I measure it by the amount I am willing to pay?
Or do I use another standard or measurement such as, does this choice lead me towards wisdom, beauty, faith, hope or love? Is the value I set within the criteria of the choice I am making, or that which I am willing to offer time or resources?
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