I am a fan of the FedEx logo. One of the reasons is a nifty arrow legendary designer Lindon Leader placed in between the E and x. You’ll find a photo of it at on-emotions.com. Sometimes it is referred to as the “secret arrow.”
A lovely way to go through a day is to pay attention for a word, an image, or a message the world around you might be offering.
FedEx’s arrow reminds me to keep moving forward.
As a sign read in my father’s architecture office – “Don’t look back, you’re not going that way.”
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